FAQ
What it’s like to
work with us.
- What can I expect if we work together?
We go beyond traditional financial advice. Through our proprietary Edge First FORMula, we help you bring clarity, structure, and strategy to every area of your financial life—from investments and retirement income to tax planning, risk management, estate planning, and charitable giving.
As an independent financial firm and family office, we’re not tied to any specific products or institutions. That means our advice is always centered on what’s truly in your best interest—no conflicts, just a clear path forward built around your goals and values.
While we’re based in Dallas, TX, we work virtually with clients across the country. Our process is built to be collaborative, transparent, and highly personalized—whether we’re helping you optimize your retirement income, simplify your estate plan, or reduce lifetime taxes.
If you're looking for a long-term partnership with a team that sees the full puzzle—not just the pieces—we're here to help.
- What does the personalized planning process include?
Our personalized planning process is built around the Edge First FORMula, a holistic approach that puts all the pieces of your financial life into one cohesive strategy. We cover far more than just investments—we help you plan for tax efficiency, retirement income, insurance needs, estate planning, and the purposeful transfer of wealth to the next generation.
We take the time to understand your full financial picture, offering guidance not only on the assets we manage, but also on outside accounts like 401(k)s, stock options, business equity, or your children’s college savings. Our goal is to make sure every piece fits together—so your money is always working in alignment with your goals, values, and vision for the future.
- What’s the process like? Here’s a 30-second overview:
It starts with a Fit Meeting to ensure we’re the right partner for you. From there, we guide you through a structured onboarding experience rooted in our Edge First FORMula—our comprehensive approach to aligning your wealth with your purpose.
Over the next 90 days, we meet regularly to uncover your goals, organize your financial life, and begin building your personalized strategy. You'll get clear, coordinated advice across investments, taxes, estate planning, and more.
After the initial onboarding phase, we move into long-term partnership mode, with ongoing strategy meetings, proactive planning, and on-demand support whenever life changes.
- What happens after I start working with PSE Wealth?
Once we decide to move forward together, we kick things off with a Discovery Meeting to get crystal clear on your goals, values, and current financial picture. From there, we guide you through our structured onboarding experience, powered by the Edge First FORMula—a comprehensive process that covers income planning, investments, taxes, risk management, estate strategies, and more.
Over the first 90 days, we meet regularly to build your personalized plan and organize your financial life. But it doesn’t stop there—planning is ongoing. You’ll receive proactive guidance, regular strategy check-ins, and on-demand support to keep your plan aligned as life—and markets—change.
- What type of people does PSE Wealth work with?
We work with individuals and families who are serious about making the most of what they’ve built. While we serve people from many walks of life, our best-fit clients typically have at least $1 million in investable assets. At that level, they’re often in a position to take full advantage of the comprehensive services we offer—from tax planning and investment management to estate strategies and legacy planning.
That said, we do work with some clients who have less—especially when there's strong alignment in values, goals, or complexity that calls for professional guidance.
If we’re not the right fit, we’ll still do our best to answer your questions and connect you with the right resources. Either way, we encourage you to reach out—we’d love to help you explore what’s possible.
- How does transferring my accounts work?
Transferring your investment accounts is a simple and secure process. We use the ACAT system (Automated Customer Account Transfer), which moves your assets in-kind—so nothing is sold, and your investments stay exactly as they are during the transition.
Whether you're moving an IRA or a taxable brokerage account, the only thing that changes is where you log in. We don’t make any adjustments to your portfolio until we’ve built a personalized plan together—and you’ve given us the green light based on your goals, tax strategy, and comfort level.
- Do I have to move all my assets?
To give you the most comprehensive advice, we typically manage the assets that are available to be managed—this helps ensure your strategy is cohesive, tax-efficient, and aligned with your goals and risk tolerance.
That said, we’re flexible when it comes to personal holdings like a 401(k) at work, stock options, or small legacy accounts. Our goal isn’t control—it’s clarity. We want to coordinate all the moving pieces so you don’t have to play financial quarterback on your own.
- Am I locked into a long-term commitment?
Nope. There are no long-term contracts—our services are billed monthly, and you can cancel anytime with a simple email. We believe in earning your trust by delivering real value, not by locking you into a commitment. You stay because you see our value—not because you’re required to.
How we charge, and what you get for it.
- What fees can I expect?
Our fees are simple and transparent. We charge a tiered percentage based on the value of the investments we manage, and this fee is automatically deducted from your account—no surprise invoices or hidden costs.
We don’t earn commissions, kickbacks, or any other undisclosed compensation. Our only incentive is to help you grow and protect your wealth. And unlike many firms, there’s no extra cost for the tax, estate, or legacy planning services we provide—it’s all included as part of your comprehensive strategy.
- How do you justify your fee?
Our fee reflects the value of having a trusted partner implementing a comprehensive process—the Edge First FORMula—designed to bring order, strategy, and purpose to every piece of your financial life.
It’s not just about managing investments. We help you reduce lifetime taxes, structure retirement income, protect your estate, and make confident, informed decisions that align with your values and long-term goals. Many of these strategies deliver measurable financial benefits, but perhaps more importantly, they provide something harder to quantify: clarity, time, and peace of mind.
You’re not just hiring an investment advisor—you’re gaining a personal CFO and a team that acts like your family office, coordinating every piece of your financial life so you can focus on living it.
What we can
help you with.
- What services do you offer?
Our mission is simple: to help you live the life you want—without having to manage all the financial complexity on your own. We take a truly comprehensive approach, offering guidance in areas such as:
- Retirement planning
- Investment management
- Tax strategy and planning
- Estate and legacy planning
- Insurance and risk review
- Cash flow and distribution planning
And more—whatever it takes to help you feel confident, clear, and in control of your financial future.
- Do you offer proactive tax planning?
Yes—and it’s a core part of what we do.
While most CPAs focus on reporting last year’s taxes, we help you look forward. Our team identifies strategies to minimize your lifetime tax bill, not just this year’s—whether that’s through Roth conversions, tax-efficient withdrawals, or smart account structuring.
You (or your CPA) will still handle the filing, but we’ll make sure the planning behind it is proactive and strategic—not reactive.
- How do you handle tax planning?
Tax planning is a core part of our Edge First FORMula—not an afterthought. We focus on proactive strategies that help you reduce your lifetime tax bill, not just this year’s. That includes planning opportunities like Roth conversions, tax-efficient withdrawals, gain/loss harvesting, charitable giving, and even income optimization to manage healthcare costs or Medicare premiums.
While we don’t prepare or file your tax return, we regularly collaborate with your CPA to ensure every strategy is implemented smoothly and in alignment with your overall financial plan.
- Can you help with insurance planning?
Yes. As part of our Edge First FORMula, we provide comprehensive insurance reviews to help you protect what matters most. This includes evaluating coverage for long-term care, life, disability, and umbrella policies.
Our goal is to ensure you're properly protected without overpaying or carrying unnecessary coverage. It's about risk management with care, clarity, and your best interest at heart.
- What is your investment philosophy?
Our investment philosophy is grounded in simplicity, efficiency, and long-term growth and income planning—not market timing or chasing the next hot trend. We build portfolios tailored to your goals, risk tolerance, and overall financial strategy.
Whether we’re building around existing holdings or reallocating carefully, our focus is making sure your investments work in harmony with your tax plan, income needs, and legacy goals—all through the lens of our Edge First FORMula. The goal isn’t just performance—it’s helping your wealth support your life, now and in the future.
- How good are your Wealth Advisors?
Our advisors are among the best in the industry—not just for their technical expertise, but for how deeply they care. Genuine care is one of our core values, and it shows in how we listen, communicate, and show up for our clients.
Every advisor is trained in our proprietary Edge First FORMula, ensuring they’re equipped to handle everything from complex tax and estate strategies to helping families align their goals. But beyond the numbers, our team is committed to understanding your life, not just your balance sheet—so you always feel supported, understood, and prioritized.